Bell Bank Park Reveals Valley Toyota Dealers as Founding Partner of New Bell Bank Park


(MESA, AZ – February 24, 2022)  – Legacy Sports USA and Oak View Group (OVG) Facilities, managers and operators of the new $280 million multi-purpose sports and entertainment complex in southeast Mesa, today revealed Valley Toyota Dealers as a Founding Partner and the Official Import Vehicle for Bell Bank Park.

Additionally, the agreement includes the naming rights of the Valley Toyota Dealers Zipline which features two (2) ziplines running 402-ft down the center of Miller Lite Way, a 34,000-square-foot entertainment district that will also feature regularly programmed live entertainment and grab-and-go concessions concepts. Other highlights of the partnership include entitlement of the Beach Volleyball Championship Court where Toyota vehicles will be on display year-round for park visitors to interact with, and the Valley Toyota Dealers Indoor Volleyball Center’s 18 courts in Fieldhouse A.

“For more than 30 years, the Valley Toyota Dealers have been leaders in supporting important community initiatives across the region,” said Legacy Sports USA’s Brett Miller, President, Bell Bank Park. “We’re proud to welcome Valley Toyota Dealers as a Founding Partner at Bell Bank Park, and we look forward to working together to create new and exciting opportunities for our community.”

“The Valley Toyota Dealers believe in putting back into the community and like to align with organizations that have a positive impact here in the Valley,” said Zach Ivanhoe, President of the Valley Toyota Dealers Association. “Partnering with Legacy Sports USA and OVG to become one of the Founding Partners at Bell Bank Park gives us an opportunity to work with a great organization to help provide truly world-class facilities in a multitude of sports that are enjoyed by families and individuals alike.”

“We are thrilled to welcome the Valley Toyota Dealers as a Founding Partner of Bell Bank Park,” said Peter Luukko, Co-Chair, Oak View Group Facilities. “Toyota is a globally recognized leader in the automotive industry and we are proud to share in their commitment to making a positive impact in the Valley with a world-class facility like Bell Bank Park”

The deal was brokered by Legacy Sports USA and OVG Global Partnerships.

Fulfilling the mission of Legacy Cares, Bell Bank Park, the largest multi-purpose sports and entertainment complex in North America, is designed to host youth, adult and amateur sports teams, individual and team training, and family fun via events, concerts, youth/adult sports tournaments, and fitness opportunities.

Bell Bank Park features a multi-purpose arena and outdoor 2.7-acre great lawn for concerts and events, plus indoor and outdoor facilities for a broad range of sports and activities, including soccer, baseball, softball, football, lacrosse, futsal, basketball, volleyball, pickleball, gymnastics, cheer, dance, obstacle course racing, multiuse arcade and e-sports, family fitness, youth camps and recreational sports, and performance training.

To learn more about Bell Bank Park, visit Follow Bell Bank Park on social media at @BellBankPark.

About Valley Toyota Dealers

Founded in 1989, Valley Toyota Dealers consists of all 10 Toyota dealers in the metropolitan Phoenix area, including AutoNation Toyota Tempe, Avondale Toyota, Bell Road Toyota, Berge Toyota, Big Two Toyota, Camelback Toyota, Earnhardt Toyota, Larry H. Miller Toyota, Right Toyota, and Toyota of Surprise. For more information, visit

About Oak View Group (OVG)

Oak View Group (OVG) is a global sports and entertainment company founded by Tim Leiweke and Irving Azoff in 2015. OVG is focused on being a positive disruption to business as usual in the sports and live entertainment industry and currently has eight divisions across four global offices (Los Angeles, New York, London, and Philadelphia). OVG Global Partnerships, a division of OVG, is the sales and marketing arm responsible for selling across all OVG arena development projects. OVG Facilities, a division of OVG, is the facility management, booking, security, and sanitization services arm that performs services for both OVG's arena development projects and clients on a third-party basis. OVG Media & Conferences, a division of OVG, publishes Pollstar and VenuesNow, in addition to hosting live entertainment-centric conferences around the world. OVG's Arena Alliance, a division of OVG, is a collection of the top 32 venues in North America that provides a platform for booking, content, and sponsorship sales opportunities. Learn more at, and follow OVG on FacebookInstagramTwitter, and LinkedIn.

About Bell Bank Park

Bell Bank Park, a 320-acre world class family sports and entertainment complex, fulfills the mission of Legacy Cares. The one-of-a-kind complex features a 5,000 seat Outdoor Stadium, 2,800 seat Indoor Arena, (35) Soccer/Lacrosse/Football Fields, (57) Indoor Volleyball Courts, (8) Baseball and Softball fields, (20) Basketball Courts, (41) Pickleball Courts, (12) Beach Volleyball Courts, Obstacle Course Racing Park, (22) Futsal Courts, Gymnastics Center, Dance Studio, Cheer Center, Sports Performance Center, Family Fitness Center, Wellness & Fitness Center, esports Center, Kids Play Center,  two zip lines, 2.7 acre Tixr Yard for concerts and events, The G.O.A.T Sports Bar and Restaurant, and so much more. With numerous playing fields, Bell Bank Park powered by Legacy Sports USA serves as a major hub for professional, club and recreation competition at various levels of expertise and proficiency. The Park expands beyond sports. The team at Bell Bank Park will create festivals, signature experiences and live concerts that feature national touring acts. The Park will create a thriving entertainment destination in Mesa and the Greater Phoenix region.

About Legacy Sports USA

Legacy Sports USA is the organization behind Bell Bank Park, initially the vision of Randy J. Miller, Chairman of Legacy Sports USA, Chad J. Miller, CEO of Legacy Sports USA, and Olympic gold medalist Dan O’Brien, Director of Performance Training at Bell Bank Park. Legacy Sports USA is dedicated to hosting premiere tournament events for youth sports and offering opportunities for athletes of all ages and at all levels to develop skills and enjoy training and competition.

Bell Bank Park also includes outdoor and indoor team athletic facilities geared to high-energy entertainment, sports venues, and a multi-purpose arena and outdoor amphitheater for live events, family shows, exhibitions, and conventions.

Ike Richman / Oak View Group Facilities
Ryan Woodcock / Legacy Sports USA